Lawu Media. We make people stop scrolling. Then we turn that attention into downloads, sign-ups and sales.
Lawu Media is a 360-degree social media agency for brands and creators: influencer campaigns, premium video, and the apps and landing pages that capture the traffic.
- 4M+ people reached European Union campaign
- 1M app downloads TapTap Send, 6-month campaign
- 10M views a month, on average Paki Lawu, across all platforms
Previous clients
What’s broken in today’s market
Traditional marketing is failing because it ignores the realities of the modern landscape.
Vanity metrics. Brands focus on likes and followers that don’t translate into sales.
Disconnect in content. Influencer posts often feel forced or “salesy”, damaging brand trust.
Technical complexity. Managing multi-platform campaigns, legalities and reporting is a logistical nightmare.
A 360-degree ecosystem
-
Influencer Marketing & Strategy End-to-end campaign management, from talent scouting to performance analysis. -
Premium Video Production High-fidelity visual storytelling designed for the “scroll-stop” effect. -
Digital Infrastructure Building the tools (apps and landing pages) that capture the traffic our campaigns generate. -
Project Management Rigorous execution of complex, long-term creative projects.
Beyond a
single post
We build enduring relationships. Shifting from one-off transactions to long-term partnerships means consistent brand resonance and measurable growth.
Meet the face
Paki Lawu
A Johannesburg-based content creator and entertainer with over 334,000 followers across all social media platforms. He is known for his vox-pop (public) interviews, fitness content and engaging lifestyle videos.
- 4.7M
- views on TikTok, with 156.4K followers and 195K engagements.
- 6.3M
- views on Facebook, with 121K followers and 528K engagements.
- 4.5M
- views on Instagram, with 49.9K followers and 405.6K engagements.